As a Non profit radio station, there are certain rules that must be followed to stay in compliance with the FCC rules.  For example, language that includes a “call to action” like “shop here” and “call today” cannot be used.  Nor can comparatives like “the best in town”.  Prices and inducements cannot be used either.  As limiting as this may sound, it is easy to create a radio spot that is still in compliance.
 
An example spot:
Custom Designs is located at 121 S Market Street in London, Ohio.  Custom Designs offers graphics design and illustration services for small businesses.  Custom Designs has helped many local businesses create the marketing materials they needed to grow their business.  Now in it's 26th year of business, Custom Designs has been owned and operated by Robert T. Smith since 1991.  If you would like some new ideas you can call Custom Designs at 740-852-9999 or you can visit their website at www.custom_designs.com.  That's Custom Designs in downtown London.
 
If your company has a published slogan it CAN be used, such as The Best in the Midwest!  We have used “Try Buckeye” and “The Hat is where it’s at”.
 
As a Christian based radio station, ReadyFM, and it's staff has the right to refuse to do business with any person, business or organization.
 

 
Sponsorship Plans
 
** Madison County Chamber of Commerce members receive a $10 discount **
 
Platinum Sponsorship - $500/month
  • A 5 minute "focus" spot played daily
  • 4 30 second advertising spots a day
  • A 1 minute spot daily
  • Your business will be mentioned on all locally produced shows
  • Your business will have a banner, linked to your business's website, included in the sponsor slideshow at the bottom of every page of the ReadyFM website
  • A "shout out" on the ReadyFM Facebook page
  • A link added to the Facebook page 
Gold Sponsorship - $250/month
  • A 5 minute "focus" spot played daily
  • 2 30 second advertising spots a day
  • Your business will be mentioned on all locally produced shows
  • Your business's banner will also be included in the sponsor slide show at the bottom of every page of the ReadyFM website. These banners also link back to your business's website 
Station Sponsorship - $200/month
  • Your business will be associated with the ReadyFM radio station.  As an example the station would be referred to as '...live from the [your business] broadcast studio...' 
  • Your business will have a banner, linked to your business's website, placed on the home page of the ReadyFM website 
  • Your business's banner will also be included in the sponsor slide show at the bottom of every page of the ReadyFM website. These banners also link back to your business's website 
Spotlight Sponsorship - $200/month
  • Your business will have a dedicated 5 min. segment aired each day at various times. Each week a new segment will air spotlighting a different aspect of your business, or providing information related to your business.
  • Each spotlight segment will be accessible though our website as a podcast.
  • Your business's banner will also be included in the sponsor slide show at the bottom of every page of the ReadyFM website. These banners also link back to your business's website 
Broadcasting Church Services - $100/month
  • Your church will be given a one hour time slot, mutually agreed upon between you and the station manager, when your church service will be broadcast
    • A good quality recording of the service is required
    • This recording must be available to the station manger 48 hours prior to the broadcast time for editing
  • Your church will be given 2 spots during the day
  • Your church will have a dedicated page created on the website, giving an overview of your church including a link to your church's website
  • Your church service's air time will be included in the Program Guide on the website  
  • Your church will have a banner included in the sponsor slide show at the bottom of every page of the ReadyFM website. This banner will also link back to your church's website
 
Show Sponsorship - $100/month
  • ReadyFM currently broadcasts five live shows; Beyond The Barn, Community Events Spotlight, and Pre-Gameday Warmup Show 
    • Beyond the Barn runs 3 times a week
    • Community Events Spotlight only airs when there is new content.
    • The Pre-Gameday Warmup Show only runs during the football season
  • Your business would be mentioned at the start and end of each show with '...sponsored by [your business]', along with a spot in the middle of the show
  • 2 spots during the day
  • Your business will have a banner, linked to your business's website, placed prominently on the show's Program Guide page, Podcast page, and Blog Page of the ReadyFM website
  • Your business's banner will also be included in the sponsor slide show at the bottom of every page of the ReadyFM website. These banners also link back to your business's website
Silver Sponsorship - $100/month
  • A 30 second spot that runs 4 times each day between 8AM to 8PM
    • A one minute spot can be substituted in place of 2 30 second spots to maintain a total of 2 minutes of spot time each day
  • Your business will have a banner, linked to your business's website, included in the sponsor slideshow at the bottom of every page of the ReadyFM website 
Bronze Sponsorship - $50/month
  • A spot that runs 2 times each day between 8AM and 8PM
  • Your business will have a banner, linked to your business's website, included in the sponsor slideshow at the bottom of every page of the ReadyFM website 
Economy Sponsorship - $25/month
  • Your business or group mentioned right before the programming starts for some of the small daily segments such as the Star Spangled Banner, or the home school minute.  Note this can be added on to any other package for $25/month 
Business Group Sponsorship - $100/month
  • A Business Group Sponsorship would provide for 2 daily "group spots" aka The London Business Network, and a one minute business spotlight that would run for 7 days at a set time. 
  • This business spotlight would change each week with a different business being spotlighted.  An example spot could be a quick Q & A like: 
A (Announcer):  The London Business Network has 50 members, and today we are speaking with member Laura Rudding of London Auto.  Laura where is your business located at?  L (Laura): Market Street  A: What do you do?  L: We sell good cars to good people.  A: How can someone reach you?  L: By calling ------------, or by going to our website at ___________.
 

Football/Basketball Madison County Game of the Week Season Sponsorships
 
Full Season Football and Basketball - $350
  • 3 spots (pregame, in-game and halftime) during each regular season game (10 football games and at least 10 basketball games)
  • 3 spots (pregame, in-game and halftime) during all playoff games
  • 1 spot during the week
  • A spot during the Pre-Gameday Warmup Show
  • Your business will have a banner, linked to your business's website, included in the sponsor slideshow at the bottom of every page and on the High School Sports pages of the ReadyFM website
Playoff Game - $50 (included with Full Season package) 
  • 3 spots (pregame, in-game and halftime) during the playoff game
  • Your business will have a banner, linked to your business's website, included in the sponsor slideshow at the bottom of every page and on the High School Sports pages of the ReadyFM website

One Game - $40

  • 3 spots (pregame, in-game and halftime) during that game
  • Your business will have a banner, linked to your business's website, included in the sponsor slideshow at the bottom of every page and on the High School Sports pages of the ReadyFM website

One Team - $35 per game

  • 3 spots (pregame, in-game and halftime) during the game(s) for that team including any post season games
  • Your business will have a banner, linked to your business's website, included in the sponsor slideshow at the bottom of every page and on the High School Sports pages of the ReadyFM website

Basketball Madison County Game(s) of the Week Season Sponsorships
 
Full Season - $250 (note: the Full Season Football Sponsorship inclues the Full Season Basketball Sponsorship package)
  • 3 spots (pregame, in-game and halftime) during each game (at least 10 games)
  • 3 spots (pregame, in-game and halftime) during all playoff games
  • 1 spot during the week
  • Your business will have a banner, linked to your business's website, included in the sponsor slideshow at the bottom of every page and on the High School Sports pages of the ReadyFM website
Playoff Game - $50 (included with Full Season package)
  • 3 spots (pregame, in-game and halftime) during the playoff game
  • Your business will have a banner, linked to your business's website, included in the sponsor slideshow at the bottom of every page and on the High School Sports pages of the ReadyFM website

One Game - $40

  • 3 spots (pregame, in-game and halftime) during that game
  • Your business will have a banner, linked to your business's website, included in the sponsor slideshow at the bottom of every page and on the High School Sports pages of the ReadyFM website

One Team - $35 per game

  • 3 spots (pregame, in-game and halftime) during the game(s) for that team including any post season games (amount of games to be determined)
  • Your business will have a banner, linked to your business's website, included in the sponsor slideshow at the bottom of every page and on the High School Sports pages of the ReadyFM website

 
We do our best to create professionally sounding spots and they can be changed as you would like. There is NO fee to create the spot, and you can be given a CD copy that you can use to place on your website, or for hold music on your phones.  Banners can also be created at no cost, or provided by the sponsoring business.  If a banner is provided, the recommended size is 550px wide by 116px high.  Other dimensions will be scaled to fit the website, but the scaling may distort the banner.
 
 
For more information, or to become a sponsor, e-mail your contact information to sponsorship@readyfm.com, and we will contact you as soon as possible.